SISU Collective

How Your Wardrobe Boosts Confidence & Our Commitment to You

Fri, 13 Sep 2024 06:06:53 +0000

We’ve all heard the saying, “When you look good, you feel good.” But there’s more to it than just a catchy phrase—it’s a simple truth. The clothes we choose to wear have a direct impact on how we feel about ourselves. A thoughtfully curated wardrobe can work wonders for your self-confidence, helping you feel empowered, polished, and ready to face whatever the day brings. At Sisu, we know how crucial it is to feel good in what you wear, which is why we’re so dedicated to creating clothing that helps every woman feel special, stylish, and truly seen.

The Connection Between Clothing and Confidence

What you wear influences more than just your appearance—it affects your mindset, energy, and even your mood. Think about how putting on your favorite outfit can instantly boost your spirits and self-assurance. That’s because the right clothes do more than just fit well; they elevate how you perceive yourself and help you express your true identity. Here’s how your wardrobe can positively impact your self-confidence:

The Power of Fit

When your clothes fit you just right, everything clicks—you feel more composed and self-assured. On the flip side, ill-fitting garments can leave you feeling awkward, distracted, and less confident. But when you wear clothing that flatters your body and highlights your best features, you stand taller and smile a little brighter. At Sisu, we focus on creating pieces that not only look great but also feel like they were tailor-made for you.

Reflecting Your Personal Style

Your wardrobe is more than just a collection of clothes—it’s an extension of your personality. The outfits you choose reflect who you are, what you value, and what makes you unique. When your style aligns with your authentic self, it gives you the confidence to show up as the best version of yourself, whether you’re at work, out with friends, or relaxing at home. At Sisu, we design versatile pieces that let you express your individuality effortlessly, with styles that adapt to your needs and resonate with your sense of self.

Dressing with Intention

Being intentional with your wardrobe—whether that’s opting for timeless classics over fleeting trends or building a capsule collection—can simplify your daily routine and cut down on decision fatigue. When you’re confident in your clothing choices, you start your day with a sense of clarity and purpose. Sisu’s designs embrace this philosophy, offering timeless styles that transition smoothly from day to night, season to season, with ease and elegance.

Feeling Special Every Day

Every woman deserves to feel amazing in what she wears. Whether it’s a sharply tailored blazer that makes you feel like a boss or a wrap dress that flatters your curves, your wardrobe should make you feel confident every single day. At Sisu, we believe fashion should be more than just

clothing—it should be an experience that uplifts and empowers. That’s why each piece we create is designed to not only enhance your style but to make you feel valued and celebrated.

Our Commitment to Empowering You Through Fashion

At Sisu, our mission goes beyond simply designing clothes. We’re committed to helping women feel their best from the inside out. We understand that true confidence isn’t just about how you look—it’s about how you feel when you’re wearing something thoughtfully designed, well-made, and tailored to fit your lifestyle. Here’s how we prioritize that commitment:

Thoughtful Design: Every Sisu piece is crafted with care, from flattering cuts to high-quality, comfortable fabrics. We think about how our designs will fit into your life, helping you feel your best whether you’re tackling a work project or enjoying a night out.
Celebrating All Shapes and Sizes: We’re passionate about creating clothing that embraces every body type. Our inclusive designs are meant to flatter and celebrate every woman, ensuring that you feel confident and beautiful no matter your size or shape.
Versatility Meets Style: Our collections are designed with versatility in mind, allowing you to mix and match pieces to create looks that reflect your personal style. With timeless designs that can be dressed up or down, we give you the freedom to feel confident and stylish every day.
Quality Over Quantity: We believe in investing in pieces that stand the test of time. Sisu’s collections are built with sustainability and durability in mind, so you can build a wardrobe that not only reflects your values but also boosts your self-confidence.

Embrace the Confidence of a Well-Curated Wardrobe

Your wardrobe has the power to shape your confidence, and we’re here to help you tap into that potential. When you feel polished and put together in what you’re wearing, your confidence naturally shines through. At Sisu, we’re dedicated to creating pieces that help every woman feel special, empowered, and ready to conquer whatever life throws her way.

Next time you look at your closet, ask yourself: Do these clothes make me feel strong, confident, and like the best version of myself? If the answer isn’t a definite “yes,” it might be time to explore pieces that do.

Discover the difference that thoughtful design and a curated wardrobe can bring to your life. Explore the Sisu collection and let your confidence shine in every outfit.

Because when you look good, you feel unstoppable.

Join us on Instagram or Facebook to discover more about how SISU can elevate your wardrobe and empower you to live with purpose. Embrace minimalism, simplify your life, and let your inner glow shine bright with SISU.

The post How Your Wardrobe Boosts Confidence & Our Commitment to You appeared first on SISU Collective.

The 5 Essential Pieces Every Woman Needs in Her Wardrobe

Wed, 28 Aug 2024 08:00:00 +0000

A well-curated wardrobe is the secret to effortless style. When you have a few timeless, versatile pieces at your fingertips, getting dressed becomes less of a guessing game and more about confidently showcasing your personal flair. These essentials are the foundation that allows you to create a wide range of looks with ease. At Sisu, we craft our collections with the goal of offering exactly what you need to feel stylish, comfortable, and empowered every day.

Here are five key pieces every woman should have in her wardrobe:

1. The Classic Blazer

A tailored blazer is a true power piece. Whether you’re headed to the office, a networking event, or just catching up with friends, a well-fitted blazer instantly elevates any outfit. The key to making it timeless is in its versatility—opt for a neutral color like black, navy, or gray that pairs effortlessly with everything from jeans to dresses. Our Destiny Blazer strikes the perfect balance between structure and comfort, offering a polished fit that’s ideal for any occasion. With its sharp design and flattering cut, it’s your go-to for blending professionalism with style.

Style Tip: Pair your blazer with tailored trousers for a sleek, work-ready look, or throw it over a dress to add an air of sophistication.

2. The Little Black Dress (LBD)

The iconic little black dress is a non-negotiable wardrobe staple. It’s the piece you turn to when you’re unsure what to wear, seamlessly transitioning from day to night. Our Taylor Reversible Dress takes the LBD concept a step further with its clever reversible design, giving you two distinct looks in one. The fit-and-flare silhouette suits all body types, while the performance fabric ensures you stay comfortable all day long.

Style Tip: Dress it up with heels and statement jewelry for a night out, or keep it casual with flats and a denim jacket for a laid-back daytime vibe.

3. The Perfect Pair of Tailored Pants

Every wardrobe needs a pair of perfectly tailored pants. They should be comfortable, well-fitting, and versatile enough to wear in any setting. Our Tenacity Pant checks all those boxes. With a flattering cut, gentle stretch, and discreet pockets, these pants transition effortlessly from work meetings to weekend brunches. The clean lines and structured silhouette make them a staple that works with almost any top in your closet.

Style Tip: Pair your tailored pants with a crisp button-down for a professional look, or tuck in a casual tee for a relaxed yet polished vibe.

4. The Versatile Top

Every woman needs a go-to top that can be styled in countless ways. Our Virgo V-Neck Top is that versatile piece. Made from breathable, lightweight fabric, it’s perfect for layering under blazers or wearing on its own. The classic v-neck and elegant design make it a top that transitions seamlessly from the office to casual outings. Its relaxed yet refined fit flatters all body types, helping you feel confident no matter where the day takes you.

Style Tip: Tuck it into high-waisted trousers for a polished look, or wear it loose with jeans for a chic, laid-back outfit.

5. The Timeless Wrap Dress

A wrap dress is the epitome of effortless elegance. It’s flattering, comfortable, and works for almost any occasion. Our Trinity Wrap Dress is designed with thoughtful details like adjustable sleeves and performance fabric that feels as comfortable as your favorite activewear. The strategic darting enhances your shape, while the midi length adds a touch of sophistication. Whether you’re heading to a business meeting or a weekend event, this dress has you covered.

Style Tip: Style it with ankle boots and a statement belt for a trendy fall look, or keep it simple with flats and minimal jewelry for everyday elegance.

Why These Essentials Matter

These five pieces are more than just wardrobe basics—they’re the foundation of a wardrobe that suits your lifestyle. Investing in high-quality, versatile essentials like these ensures you’ll always have something stylish to wear, no matter the occasion. Instead of battling through a cluttered closet full of clothes that don’t quite fit or match, you can rely on these timeless staples to create looks that leave you feeling confident and put-together.

At Sisu, we’re dedicated to designing clothing that not only looks good but also feels great to wear. We believe every woman deserves to feel empowered by what she wears, and that starts with a well-curated wardrobe filled with pieces that reflect her style, values, and confidence.

Build Your Essential Wardrobe with Sisu

Ready to simplify your wardrobe and elevate your style? Explore our collection and find the pieces that will form the foundation of your everyday wardrobe. Whether you’re searching for a versatile blazer, a timeless dress, or the perfect pair of pants, Sisu has you covered.

With the right essentials in your closet, dressing with intention and confidence becomes second nature. Start building your capsule wardrobe today—one timeless piece at a time.

The post The 5 Essential Pieces Every Woman Needs in Her Wardrobe appeared first on SISU Collective.

Embrace Minimalism: The Power of Capsule Wardrobe in Minimizing Spending Habits

Thu, 22 Aug 2024 12:57:53 +0000

In a world where fast fashion trends come and go in the blink of an eye, it’s easy to get caught up in the cycle of constantly buying new clothes. However, this impulsive shopping behavior not only drains your bank account but also contributes to the alarming epidemic of overflowing wardrobes. Enter the concept of a capsule wardrobe—a revolutionary approach to fashion that promotes minimalism, sustainability, and financial mindfulness.

So, what exactly is a capsule wardrobe? Simply put, it’s a curated collection of essential clothing items that are timeless, versatile, and can be mixed and matched to create a variety of outfits. Typically consisting of 30 to 40 pieces, including tops, bottoms, dresses, and outerwear, a capsule wardrobe encourages you to invest in high-quality, durable garments that will withstand the test of time.

But why bother building a capsule wardrobe in the first place? The benefits are manifold. Firstly, it helps minimize spending habits by encouraging mindful consumption. Instead of succumbing to impulse purchases, you’re encouraged to carefully consider each addition to your wardrobe, ensuring that it aligns with your personal style and serves a purpose in your daily life. This not only saves you money in the long run but also promotes a more sustainable approach to fashion consumption.

Moreover, a capsule wardrobe streamlines your morning routine by eliminating decision fatigue. With a limited selection of clothing items that are all carefully curated to complement each other, getting dressed becomes a breeze. Say goodbye to staring aimlessly at a closet full of clothes, unsure of what to wear—your capsule wardrobe offers endless possibilities with minimal effort.

Now, let’s address the elephant in the room—the epidemic of overflowing wardrobes. It’s a phenomenon that many of us are all too familiar with: closets bursting at the seams with clothes, yet somehow, we still feel like we have nothing to wear. This overabundance of clothing not only clutters our physical space but also weighs heavily on our mental well-being. Studies have shown that decluttering and simplifying our surroundings can lead to reduced stress levels and increased feelings of contentment.

By embracing the principles of a capsule wardrobe, you can reclaim control over your wardrobe and break free from the cycle of excess. Instead of constantly chasing the latest trends, focus on cultivating a timeless, cohesive collection of clothing that truly reflects your personal style and values.

At SISU, we’re passionate about empowering women to embrace their inner glow and live with intention. That’s why we’re committed to providing high-quality apparel that matches the strength and quality of the women we serve. Sisu seamlessly combines fashion with performance wear, ensuring you not only look good but feel confident in every aspect of your active, dynamic life.

The post Embrace Minimalism: The Power of Capsule Wardrobe in Minimizing Spending Habits appeared first on SISU Collective.

TRUST YOURSELF WITH MONEY

Thu, 20 Jun 2024 18:23:07 +0000

Simple ART of Saving

Build Financial Confidence

Brigitt Thompson

Author of Trust Yourself with Money: Build Financial Confidence through the Simple Art of Saving

How did you get your idea or concept for your business?

Financial struggle is a reality for many of us. The reasons we experience it are both internal and external. It’s a complex conversation to have with ourselves and each other. I’m interested in morphing financial shame into power and optimism.

I wrote my first book, “Trust Yourself with Money,” to share the story of how I tackled the process of looking at my finances, seeing a colossal mess, and sorting through the rubble to create something new. My goal is to develop tools and resources to help others who are on a similar journey.

What Was Your Biggest ‘A-ha’ Moment?

My biggest ‘a-ha’ moment is one that I return to frequently. I talk about it in my book. It’s the idea of self-efficacy: even if I don’t know exactly what to do to solve a problem I’m facing in the moment, it’s enough to anchor into the belief that I have the capacity to figure it out. I don’t need to have all the answers—but I do need to believe that an answer exists, and that I have the ability to find it.

Instead of scattering my focus into a messed-up imaginary future where everything is falling apart, I bring my attention back to the present and remind myself that I have the intelligence and common sense to figure out how to get to where I want to be. I can learn new things. I can come to new conclusions. I can navigate my way through life—and I don’t have to have all of the answers at the outset. Is it a perfect, linear process? Absolutely not. Still, I keep returning to this idea, and it helps me find my way forward.

Looking back, what’s one thing you would do differently?

Wow. When I look back and think about what I would have done differently, it’s a long list. On the other hand, I wonder if I would have landed here without my exact life experiences, and I like my life right now. I guess the one thing I would have done differently is something I’m still working on: not beating myself up while learning new things. I would push back on the shame of “You should have known better. You should have done x or y.” That’s a tough one. The idea that we should be perfect can be a stumbling block for high-achieving people. I still don’t like the idea of failing, but there’s no other way to evolve and learn.

Can you recall a moment in which you faced a roadblock in your progress but decided to push past it?

Roadblocks come up all the time. I feel like this is the norm. In late 2015, I decided that I wanted to be 100% debt-free. At the time, achieving this goal seemed highly unlikely—not impossible, but it just seemed like it would take forever, and I’m not always the most patient person. At the same time, I wanted to achieve this goal more than anything. I was completely obsessed with it. The roadblocks and frustrations were constant—too numerous to recount here—but I kept going. Pushing past roadblocks is not always a triumphant, arms-in-the-air, “Rocky” kind of experience. Sometimes it looks like crying, whining, complaining, etc. The key is to keep going.

Is there anything you would like to share that we haven’t asked?

Life delivers lessons every day. Some days are better than others. Some days, we’re tired and overwhelmed. On other days, we feel like we can take on the world. If you’re frustrated and exhausted by your circumstances, don’t worry about trying to be super positive overnight. Just start with a very quiet sense of curiosity: given that there is an answer, what might it be? Gently begin to ask yourself questions. Stay curious—about your beliefs, your behavior, and the life you’re living right now.

Contact Information:

Website: https://www.trustyourselfwithmoney.com

Amazon: http://amazon.com/author/brigittthompson

YouTube: https://bit.ly/3l3pk5O

Instagram: https://www.instagram.com/trustyourselfwithmoney/

The post TRUST YOURSELF WITH MONEY appeared first on SISU Collective.

MORE THAN MAKEUP- ART !

Thu, 20 Jun 2024 18:18:07 +0000

MakeupLove By LaVonne

Makeup Artistry

LaVonne Tynesha

About my company:

MakeupLove By LaVonne is a makeup artistry business based in Wilmington, Delaware, founded by freelance makeup artist LaVonne Tynesha. Boasting over 15 years of experience as an artist, LaVonne is passionate about all things beauty and continuously strives to learn and develop her skills. Working with her clients individually, LaVonne guides them through the beauty process and crafts every look to suit their skin tone, texture, and tastes. LaVonn’es mission is to provide clients with not only a great makeup application, but also an excellent experience.

In the beginning, what motivated you to become an entrepreneur?

Doing makeup for me started as a hobby. What motivated me to become an entrepreneur or at least start to take my business more seriously, was a few different reasons. In 2011, I was laid off from my corporate job, so I really needed to find something that could supplement my income. I have always believed in having multiple sources of income and turning your passion into a paycheck. I really enjoyed doing makeup and meeting new people and I felt makeup could be a good side hustle.

Can you recall a moment in which you faced a roadblock in your progress but decided to push past it?

Yes, there was a time that I felt very stagnant and my business wasn’t growing. Since I work a full-time job, I didn’t put a lot of focus into my business. I felt overwhelmed and unsure if I wanted to give 100% to one job over the other. Sharing my work and the fear of being judged by others stopped me from showcasing my work. I decided I was going to do both and put more time into my business by advertising and being more present on social media. My business started growing and my work started to improve as well.

For other women thinking about starting a business in the make up industry, what is your biggest lesson or take away you can share with them to keep them encouraged when their motivation is at its lowest?

I would share with them that there is room in this industry for all of us. Everyone has their own style of makeup and someone will like your style over another artists style. Be confident in yourself and never stop learning and growing.

Is there anything you would like to share that we haven’t asked?

Next year, my company will be celebrating 10 years. Over the past 10 years, makeup has changed so much and it will continue to change. My advice to myself and to others is to stay current with makeup trends. Even though you may not incorporate them into your daily routine, it’s good to know how to do them.

Connect With Lavonne:

www.makeuplovebylavonne.com

makeuplovebylavonne@gmail.com

IG – @makeuplovebylavonne

FB – MakeupLove by LaVonne

The post MORE THAN MAKEUP- ART ! appeared first on SISU Collective.

Your Voice Has Power

Thu, 20 Jun 2024 18:12:49 +0000

The Fight for Change Starts With You!

About Katherine:

Katherine Fry’s practice focuses on employment advice to businesses both in the U.S. and abroad. Her presentations, seminars, blog, and LinkedIn posts focus on current trends in employment such as unionization and non-compete trends; effects on the workplace of current events such as the COVID pandemic and the war in Ukraine; pending legislation; and the executive branch agencies’ agendas on employment issues.

Katherine is a court-certified mediator and court-appointed arbitrator available to assist in quickly and affordably resolving disputes. When necessary, she litigates cases in areas such as enforcement of non-competes; trade secret protection; discrimination under state and federal laws; wage and hour violations; and breach of many types of commercial contracts. Katherine appears on clients’ behalf in administrative proceedings before bodies such as the EEOC, OSHA, and the Department of Labor and conducts internal employee investigations and audits.

Katherine also serves as employment counsel on corporate transactions, recently assisting a client to purchase a business for over $75 million and another client to sell his family-owned business. She reviews and drafts employment-related agreements for companies as well as for executives, where no conflicts exist.

Katherine also has a side practice representing students and parents in disputes with school districts and colleges nationwide.

Subscribe to Katherine’s blog or request a presentation to business owners by emailing her at Kwitherspoonfry@OffitKurman.com.

Connect with Katherine on LinkedIn at Katherine-Witherspoon-fry to follow her employment law posts.

Katherine graduated from Duke University and has been practicing law, barred in Delaware, since her graduation from N.Y.U. Law School in 1994. She has had the privilege of appearing before the U.S. Supreme Court twice.

Katherine Witherspoon Fry

Principal

CONTACT:

302.351.0902

kwitherspoonfry@offitkurman.com

222 Delaware Avenue

Suite 1105

Wilmington, DE19801
T 302.351.0900
F 302.351.0915

offitkurman.com

The post Your Voice Has Power appeared first on SISU Collective.

ALWAYS BET ON YOURSELF!

Thu, 20 Jun 2024 18:08:59 +0000

We all have dreams. We all aspire to do more, but what happens when you finally stir up enough courage to step out on faith and start turning your dreams into reality and the obstacles hit? It can be downright discouraging and , in more cases than not , cause you just to throw up your hands and quit. NOT SO FAST BEAUTIFUL – I am here to tell you the fight is so worth it!

Over 10 years ago I transitioned from a life in corporate America to a full – time life of entrepreneurship. Was it difficult? ABSOLUTELY! Do I have regrets? HELL NO! It was the best decision I ever made. I BET ON MYSELF. Over the past 10+ years, I have encountered so many naysayers that told me my ideals would never work, “find something else,” “now is not the time,” and the list goes on and on. I also encountered people that were willing to help me and sold me a bag of rotten goods. All of these exchanges had me discouraged and at times doubting what I knew GOD had placed inside of me as my first steps in walking in my purpose, BUT, I continued to BET ON MYSELF and have faith in what I knew was my path. As I built my confidence and continued working on my business the right people came into my life and restored my faith that I was on the right track and to continue pushing forward giving me guidance, mentorship and introducing me to valuable resources. There were even times when these amazing people had more faith in me than I had in myself and this encouraged me to keep pushing and not give up.

As entrepreneurs, we are pulled in so many different directions and at times, that can be overwhelming and we just want help and guidance on how to get to the next stage and not drown in the day – to – day hustle. This is where things get real, REAL fast, and we can lose sight of our WHY. What happens if there is no one else, what do you do ? This is usually the time many people feel entrepreneurship is just not for them and they start looking for reasons why they should fold. In actuality, this is the time you go back to your WHY and push through. This ideal was planted in you for a reason, if it was easy, EVERYONE would be an entrepreneur. They aren’t. YOU ARE!

Taking the plunge into being an entrepreneur can be absolutely amazing regardless of the obstacles if you remember these few pointer. Trust, there are a lot more but these will get you started:

BET ON YOURSELF.
Know your WHY.
Never get discouraged when things don’t work out as you thought they should.
Share your vision ONLY with those who support and encourage you
RESEARCH, RESEARCH, RESEARCH- Knowledge can never be taken from you.
Be honest about what you don’t know – Take time to learn as much as you can.
THERE IS ALWAYS A WAY, never give up.
Have patience
This is YOUR vision, do not let someone else make it theirs.

The most important tip in addition to these is ENJOY THE JOURNEY! You will only be in this moment once and it can never be duplicated so regardless of whether the path is phenomenal or rocky, enjoy every bit of it. We would love to hear your tips and how you stay motivated. Please leave a comment. You are now part of the Sisu Athletic community you are no longer allowed to be silent!

The post ALWAYS BET ON YOURSELF! appeared first on SISU Collective.

Building Community – Women Need Each Other!

Thu, 20 Jun 2024 17:59:53 +0000

We Are Better Together

We get it, the day-to-day can be a struggle. We need to have a support system in place. When we build a healthy support system, we’re able to get through even the toughest of challenges. We help hold each other up and show our support through advice and even just lending an ear. If we didn’t have that, we might end up feeling lonely, depressed, and at times, just plan defeated.

Building a support system isn’t easy. Women sometimes struggle to support other women. It’s not really their fault. It’s just how we were brought up over the years. Society has made it seem like we have to be better or at least equals to run in the same circles, and that’s not true. We need each other, and we need to work hard to change these supposed norms.

Women need each other in this world more than ever. In a society where men still dominate the social, economic, political networks, we need to rise up and stick together to support each other. The impact of women building strong communities of other women is a growing phenomenon.

When you need support in your personal and professional life, having a strong connection to other women who have dealt with similar challenges, can share valuable advice on how they made it through, support you through your challenges, and celebrate when you succeed can make all the difference and, in many cases, can be the turning point between continuing and stopping what you were created to do.

It’s no secret that women face gender bias, workplace harassment, reproductive health issues, and just overall safety concerns. We are often targeted in-person and online when we speak up and defend ourselves. Those comment sections are an ugly place where men can easily hide behind their computer screens and “put us in our place.” Thankfully, women have begun to rise up and fight back with our zero-tolerance policy. Having a community of strong women that makes us feel safe speaking up and communicating when something is wrong is a powerful weapon we have only just begun to wield.

In business too? That’s clear that women are starting to bridge the inequality gap in professional businesses, but it has not been easy, and you can still see how far we have yet to go. The more women we can get to join communities, the more support, and encouragement we can show to help women grow professionally and personally, the stronger we are TOGETHER. Let’s climb those corporate and entrepreneur ladders and shatter that glass ceiling.

It takes courage, dedication, and mindfulness to make meaningful changes. Let’s start building a strong community of women who are there for each other, build each other up, and create a safe space as we navigate life. There’s no doubt that we work better when working together.

The Sisu Collective is passionate about building a community of women and helping to foster strong relationships and meaningful connections. If you know a woman that can benefit from a community of women living a life of purpose and intention, invite her to join our community – WE ARE A MOVEMENT.

The post Building Community – Women Need Each Other! appeared first on SISU Collective.

PACK UP YOUR FEARS & WALK IN YOUR PURPOSE

Thu, 20 Jun 2024 17:57:35 +0000

Now Is Your Time!

You wake up in the middle of the night with your heart pounding and a wave of nausea rolling over you. Your eyes are open but you’re not sure whether you’re awake or still dreaming.

We’ve all experienced the nights when our thoughts seem to conspire against us, chasing away our sense of peace. This drama and this cycle all points to one root. Fear.

Humans fear what we do not know, what we cannot see clearly, and what we might become. Yet fear is a blessing in disguise, for it signals us that we have yet to explore all there is to know about ourselves.

When you begin to embrace your fear you become in tune with this signal and if you listen close enough to hear its call. A call heard in our souls, calling us home. The call tells us it is time to pack up our fears and walk in our purpose—the time has come to step into our power and let go of all that holds us back from this journey.

The process of dissolving our fear demands honesty. Be honest with yourself. No longer will you ignore the call, and pretend it is not there because you are afraid of your potential. Stand toe to toe with your fear and boldly say “I’m afraid”. Write it down, scream it out loud. And in the same breath make a vow that you will keep moving your legs despite any uncomfortable emotions that may show up to play.

You are committed to challenging yourself to overcome these fears. This commitment to bravery is carving a new pathway in the universe. The universe craves to bless you and uplift you, and is only waiting to hear you say, out loud, “Today, as I am, I am enough.”

Because you, right here, right now is enough. You were born with the talent you need to follow your dreams. You have just enough confidence to take on new leadership roles. You are enjoyable to be around and are attractive to your friends and neighbors. Because this is the truth.

You are here to live a vibrant and courageous life. Moving mountains and shaping nations, for generations and generations of impact.

As you embark on this journey, remember to pack your fears in those difficult moments when you’re tempted to “play it safe”. Pack your fears when you feel fear of judgment, or the urge to hold back.

This is your signal to get walking. Wear those shoes that make you feel tall and powerful. Wear that sexy outfit that reflects your inner beauty. Walk in your purpose and feel the bounce in your step and wind in your hair. Walk and show the world that this woman is going places.

If you are ready to take the next step in your confidence, we challenge you to proclaim in the comment section below who you are and where your journey will take you next. Whether it be starting a new business, going on a first date, or spending time learning a new Trade.

SISU is committed to serving everyday women who are determined to embrace their inner glow. We provide high-quality athletic apparel that matches the strength and quality of the women we serve. Check us out on Instagram or Facebook. Become an INSIDER and be the first to get notified when we release our first collection this Fall! Sisu-TheBrand.com

The post PACK UP YOUR FEARS & WALK IN YOUR PURPOSE appeared first on SISU Collective.

Starting A Small Business – It Is Not Easy, But It Is Worth It!

Thu, 20 Jun 2024 17:48:11 +0000

The Difference Between Who You Are and Who You Want To Be - Is What You Do

The Difference Between Who You Are and Who You Want To Be – Is What You Do

Are you someone who dreams of being your own boss? Have you worked for employers your entire adult life and felt boxed-in, undervalued, bored, underpaid, or even worse, like you are wasting your most valuable resource – time?

Starting a small business is not for everyone, and it is definitely not easy, but when your purpose, passion, and drive are all aligned, you can be unstoppable with the right team and resources.

There are a number of considerations to make before taking the leap from a steady (or not so steady) paycheck and the security or certainty that comes with employment in an established organization.

Ask yourself the following questions. Take some time with each of these and really think through your answers. Maybe you write them down to reflect on later.

· What do I enjoy doing that I currently do not get to do in my role?

· How much money do I have to invest into this new business venture, and am I willing to take out a business loan, line of credit, or seek out investors if the money is not sufficient to begin?

· How will I attract customers to my business?

· What is my why?

· What about this business will motivate me to wake up every day and make sure it grows and becomes successful?

· Am I a leader or do I need to partner with a leader so that I can do the work that I love and am good at?

· Am I willing to fail?

· Who can be my mentor and are they available and willing to fulfill that role for me?

· What resources do I need to begin and run this business for the next 12 months, 3 years, 5 years?

There are many more pertinent questions you’ll want to consider before taking the leap into self-employment. Those listed above are a great place to start and will get your wheels turning.

Another important step is to speak with other entrepreneurs. Start with your friends and family. In your city, seek out groups of small business owners and attend their events and join their communities. You may discover that your perfect fit for a role is within someone else’s small business. Or, you will be reaffirmed that you want to follow the beat of your own drum and start your own small business. Either way, making real connections in your community with other business owners and networking in a methodical way will be key to your success as a new business owner.

It is important to understand the difference between building a small business and creating a side hustle. Side hustles are often how small businesses begin. And while a side hustle tends to grow at a slower pace than a full-fledged business, it is a good way for you to begin to understand if this new career path is right for you. Additionally, a side hustle allows you to maintain your current income source, so there is less risk involved if it does not work out the way you planned.

Remember, nothing in life that is worth it comes easy. Be sure to surround yourself with a strong and supportive community and when things get tough, they will always help you go back to your why. When you lead a business with the intent to serve others, great things can come from it.

The post Starting A Small Business – It Is Not Easy, But It Is Worth It! appeared first on SISU Collective.